My Competences

UX Concepts

Creation of user-centered concepts taking into account customer requirements and current digital, technical trends for all devices.

Key words: design thinking, reguirements engineering, customer journey, flow charts

UX design / webdesign

Development of exciting designs for all devices, as well as create wireframes, high fidelity prototypes and click dummies.

Key words: Justinmind, Axure, Adobe XD, WordPress, Joomla, Adobe Photoshop

UX optimization

Analysis and optimization of existing complex, interactive applications, digital touchpoints and customer journeys.

Key words:: usability engineering, usability testing (user tests), formular analysis

Print design

Conception and design of print media incl. printed matter production of various flyers, brochures, business cards or complete business equipment.

Key words: Adobe InDesign, Illustrator, photo research, printed matter production

About Me

My name is Franziska Zenker-Blaschke and I am a graduate in Media Informatics with a Master of Science degree in Communication and Media Management. I'm currently working as a UX concepter and CRM product manager at CAS Software AG in Karlsruhe. Since 2010 I am also a freelancer for UX/UI, app design, webdesign und conception. In recent years I have been able to expand my know-how through numerous projects and have become an all-rounder. As a media computer scientist I do not only understand the language of the designer, but also the technical side of the developers.

In addition to diligence, motivation and determination, I enjoy my creative work and bring fresh energy and inspiration into your project. An open, honest communication is very important to me and is the basis for a good cooperation. Additional information about me and my knowledge can be found on my profile at I am very happy to get to know you by e-mail, in a personal phone conversation or with a good cup of coffee.

My Portfolio

  • All
  • Webdesign
  • UX concepts
  • Print
  • Media

Voice UI Design

Client: personal
Tasks: UI Design

Specification and UX design for a cockpit

Client: CAS Software AG
Tasks: requirements management, conception, specification, UX design, prototyping

Project description cockpit

Website FEWO Heinze

Client: Family Heinze
Tasks: Website with Wordpress, CSS, content, flyers, vCards

Vacation apartment Heinze

Website for hzcon GmbH

Client: hzcon GmbH
Tasks: design, HTML, JS, CSS

hzcon GmbH
PDF for the UX design process

Image video for Rakoon

Client: CAS Software AG
Tasks: storyboard, production

Research project Rakoon

Innovative app concepts for a studio app

Client: CAS Software AG
Tasks: requirements management, conception, specification, UX design, prototyping

Design exhibition stand and image folder

Client: Spiegel Institut, MA
Tasks: design concept, design production, printed matter production

Spiegel Institut

Printed products: flyer, broschures, posters, business equipment, etc.

Clients: Various
Tasks: design concept, design production, print

Image film Hochschule Harz 2008

Client: Hochschule Harz, WR
Tasks: project management, storyboarding, camera, animation, editing, texts

Image film Hochschule Harz 2008

Image film AudialsOne (2010)

Client: RapidSolution Software AG, KA
Tasks: storyboard, video production, animation

Audials One 8 short overview

UX design for mobile apps

Client: Various
Tasks: conception, UX design

app "Raumdispo" UX design process

animation "Made im Speck"

Client: Schneeweißchen and Rosenrot Design, KA
Tasks: animation, audio

Single page webdesign

Client: Personal
Tasks: concept, web and graphic design, content


Fotostudio Kofman Spiegel Institut hz con AWWK schneeweißchen & rosenrot RapidSolution Software AG Huber Verlag für Neue Medien Schönebecker Sportclub Hochschule Harz UCDplus GmbH toolboxx-design GbR


You need an UX concept, an app or webdesign, an innovative website or just a redesign? Would you like to request an offer or just want to say hello? I am looking forward to hearing from you!

Franziska Zenker-Blaschke | UX Concepter und webdesigner

e-mail: freelancer[at]